Greg Pan's primary expertise is in partnering with businesses that rely heavily on licensing entertainment and media brands to create consumer products and services. Drawing upon his extensive experience with globally recognized brands, he possesses a deep understanding of the nuances of contracts governing the use of trademarks and copyrights.

client roster includes:

• brand owners/agents

• toy and collectible companies

• non-profits involved in commercial co-ventures

• licensed apparel manufacturers and  wholesalers

• designers and artists

• writers and publishers

• consumer product brands

• licensed NFTs and AI

Greg boasts over 16 years of representing globally celebrated brands and their licensing associates. His background includes 12 impactful years at Marvel Entertainment. During this tenure, Marvel witnessed unparalleled growth, becoming a globally recognized name, and was subsequently acquired by the Walt Disney Company for $4 billion. Greg's pivotal role at Marvel saw him as the chief attorney for the consumer products licensing program and the lead for co-promotions with Marvel Studios. His contributions encompassed widespread global campaigns and product placements for blockbuster films such as the Avengers series, Captain America: Civil War, and Black Panther. Furthermore, Greg supervised Marvel's themed entertainment sector, which involved licensed global theme parks, comic conventions, and Marvel's integration into Disney Parks and Resorts. His extensive negotiations have provided him a unique perspective on various industries, enabling him to assist clients in adopting industry best practices.

Extending his prowess, Greg adeptly merges brand licensing with the non-profit sector. He has formulated contracts with top-tier brands in diverse industries, amassing significant contributions to combat infectious diseases in regions with underdeveloped healthcare infrastructures. Venturing solo, he continued to serve clients in consumer product licensing, non-profit sectors, and emerging consumer technologies like NFTs and AI.

Throughout his career, Greg has both represented and negotiated against a vast array of clients in the consumer product domain. His impact is evident as nearly every significant retailer in the US features products stemming from licenses he has orchestrated.

Outside his professional realm, Greg is a passionate collector and manages a consumer products enterprise with sales exceeding 35,000 units. This venture affords him firsthand experience with the intricacies of running a business. As a keen pop culture enthusiast, Greg possesses an expansive knowledge of fictional movie and sitcom realms.